Hello,

I’m an award-winning designer with a decade of experience in web and mobile.

From prototype to polished product, I’ve worked on a multitude of games across all stages of the development cycle.

I have a product mindset and strong UX background, so I understand how to design player-focussed experiences.

App Of

The Year

Apple TV

BAFTA

New Media

Winner

BAFTA

Ones To Watch

Nominee

Games

Industry 100

Rising Star

Or scroll down to find out more

Web & Mobile Games

I’ve spent the last ten years building up knowledge of the casual and free-to-play game markets. I’m used to ideating, prototyping and soft launching rapidly, and using both qualitative and quantitative data to inform design.

Kids' & Educational Games

I’ve worked closely with top kids’ entertainment companies such as Hopster, CBBC and Vocabulary Ninja, as well as on gamified learning products such as Drops Language Learning.

> See my portfolio for children's games
> Read my Hopster UX case study

Chat & Social Platforms

Chat platforms are currently one of the biggest untapped markets for mobile and web games. I have worked on Facebook Instant Games and Snap Games from their earliest stages on a number of pioneering projects, including Ready Chef Go, a top hit played by over 25 million.

My understanding of these platforms allows me to tailor designs to their audience and put social mechanics at the heart of the experience.

Selected Projects

Skills & Services

My work in small teams and startups means I have a broad skillset, and can provide high quality work in multiple areas:

  • Ideation, concepts & pitch docs
  • Interaction & game mechanics
  • Free-to-play & progression systems
  • Onboarding/tutorial design
  • UX flows, wireframes & prototypes
  • UI style mockups
  • 2D vector art

Get In Touch

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